Start every account with who already knows them.

Cold is the last resort, not the default

A warm introduction is answered far more often than a cold email, and the conversation starts with trust you did not have to earn. Most teams skip it only because finding the path takes too long.

Your network is bigger than you think

Founders, early employees, investors, advisors and happy customers each know hundreds of people. Somewhere in that graph is a path to most of the accounts you care about.

Ask for the intro the right way

Make it easy to say yes: one forwardable paragraph that names the company, the record that makes it relevant now, and why the buyer would want the call.

• Name the buyer and the reason
• Keep it forwardable
• Thank them either way

How Clean helps

For every prospect, Clean shows who on your team can introduce you, alongside the records that make the account worth the ask.